Your rights vs bank push-selling

RBI’s mis-selling framework — live from 1 January 2027.

What is mis-selling?

Unsuitable product, incomplete info, no clear consent, or forced bundling — even if you signed.

Consent must be explicit

Separate yes per product. Default is “No.” Pre-ticked boxes and clubbed consent are out.

No forced add-ons

A loan or card cannot require insurance from the bank’s partner. Optional only — with your clear yes.

Dark patterns banned

Fake urgency timers, sneaky add-ons, guilt-trip “No” buttons, drip pricing — not allowed.

If mis-selling is proven

Full refund of what you paid + compensation for loss. Complain within 30 days if no other timeline.

Before you apply

Ask: compulsory? bank or third-party? fees & exit? any default tick? Would you buy it alone?

Full plain-language guide

Five limbs of mis-selling, dark-pattern list, complaint path, and a yes/no checklist.

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